-
From likes to leads – why SMEs should measure marketing like the rest of the business
Read the full story: From likes to leads – why SMEs should measure marketing like the rest of the businessMarketing activity rarely tells businesses whether their spending drives growth. Catalyst Marketing Agency’s Paul Houston argues for commercial measurement over vanity metrics.
Latest stories —
-
CMA keeps fuel retailer margins under scrutiny
Fuel retailers remain under scrutiny as competitive pressure stays weak.…
-
£13m satellite fund targets UK connectivity gaps
UK satellite funding is targeting persistent connectivity gaps across industries.…
-
Frasers raises Hugo Boss stake towards 48%
Frasers has lifted its Hugo Boss stake towards 48% today.…
-
£300m financing accelerates Lanarkshire AI data centre build
Lanarkshire’s AI infrastructure build has secured a £300m financing package.…
-
UK vacancies deepen signs of labour market cooling
UK vacancies have fallen as private-sector wage growth loses momentum.…
-
NewGen adds senior hires for Nordic expansion
NewGen is adding leadership capacity as its international footprint expands.…
-
Starling opens AI memory architecture as free standard
Starling has published an open architecture for governed organisational memory.…
-
DBT late-paid invoices reach £28.2m
Late-paid DBT invoices totalled £28.2m across three recent years. Freedom…
-
North-west AI bootcamp targets youth employment pipeline
North-west employers are testing an AI route into apprenticeships now.…
-
UK employers keep hiring focused on scarce skills
UK employers remain willing to hire despite continuing economic uncertainty.…
Read the latest edition of Business Quarter:
Featured —
Gain the inside edge —
Stay updated with expert insights, advice, and stories from the comfort of your inbox. Sign up to the BQ Briefing and stay ahead of the curve.
Leadership —
-
Asda appoints former Morrisons boss David Potts
Asda has appointed experienced supermarket executive David Potts chief executive. The former Morrisons boss takes operational responsibility from Allan Leighton as the retailer continues its turnaround and prepares for Christmas trading.
