
UK consumers increasingly ignore legitimate business calls from unknown numbers. MaxContact says scam anxiety and poor transparency around AI are creating a serious operational problem for businesses.

Amplify brings full online ranges into stores without bespoke builds. One iota’s Shopify-native kiosk app lets shoppers browse the full catalogue in-store and complete purchases on their own phones.

Crescendo expands into Europe with an AI-native customer experience platform. The company is using the UK as its regional base for a broader push into AI-led service operations.

Payment failures are putting retail and hospitality sales at risk. FreedomPay’s latest study found fast-rising losses during outages, alongside pressure on staff and customer patience.

8×8 opens up AI agent building to everyday CX teams. AI Studio enters early availability with natural-language design, pre-integrated voice and digital channels, and a pricing model that lets customers test agents before moving them into production.

Content Guru strengthens CCaaS standing with fresh Gartner customer validation. The UK provider says the latest Voice of the Customer report puts it top for recommendation, while also scoring strongly on support, sales, deployment, and product capability.

ServiceNow is making enterprise AI standard across its entire portfolio. The update combines context, governance, workflow execution, and developer tooling in every product tier.

AI is reshaping how shoppers search for retail deals today. XCCommerce’s latest study says retailers now need consistent, personalised incentives across every channel to protect loyalty and conversion.

Tesco expands AI personalisation to sharpen loyalty, relevance, and growth. A new partnership with Adobe links Clubcard insight, content creation, and co-developed experimentation as Tesco pushes for more useful offers and digitally led engagement.

Oracle is pushing CX software from support functions to execution. Its new Fusion Agentic Applications target sales, marketing, and service teams with governed automation inside core workflows.