-
From likes to leads – why SMEs should measure marketing like the rest of the business
Read the full story: From likes to leads – why SMEs should measure marketing like the rest of the businessMarketing activity rarely tells businesses whether their spending drives growth. Catalyst Marketing Agency’s Paul Houston argues for commercial measurement over vanity metrics.
Latest stories —
-

AI is reshaping recruitment as adoption surges
Artificial intelligence has moved from potential to practice in recruitment.…
-

DHL inks emissions deal with Air France KLM
DHL Global Forwarding expands sustainability efforts with new AFKLMP deal.…
-

CIPD urges preparation as Employment Rights Act 2025 receives Royal Assent
Royal Assent has been granted to the Employment Rights Act…
-

UK workers favour time off over Christmas parties
Only one in ten UK employees prioritise the office party.…
-

UK consumer confidence rises to joint-highest of year, GfK says
Consumer confidence rose to −17 in December, matching August’s peak.…
-

ByteDance agrees US joint venture for TikTok operations
ByteDance signs binding deal to form TikTok US joint venture.…
-

Business Quarter #2 is live now!
Business Quarter Issue 2 closes 2025 with perspective for leaders.…
-

Womble Bond Dickinson advises Lomond on KFH mortgage division sale
Lomond completes strategic sale with Womble Bond Dickinson. The transaction…
-

The future of the financial industry in a digital age
Customer engagement in the financial sector is evolving at speed.…
-

Customers value trust over speed in 2026 CX outlook
Glance’s new report shows trust matters most in 2026. The…

Featured —
Gain the inside edge —
Stay updated with expert insights, advice, and stories from the comfort of your inbox. Sign up to the BQ Briefing and stay ahead of the curve.
Leadership —
-
Asda appoints former Morrisons boss David Potts

Asda has appointed experienced supermarket executive David Potts chief executive. The former Morrisons boss takes operational responsibility from Allan Leighton as the retailer continues its turnaround and prepares for Christmas trading.










