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From likes to leads – why SMEs should measure marketing like the rest of the business
Read the full story: From likes to leads – why SMEs should measure marketing like the rest of the businessMarketing activity rarely tells businesses whether their spending drives growth. Catalyst Marketing Agency’s Paul Houston argues for commercial measurement over vanity metrics.
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Marine Products adopts employee ownership model
Scottish salmon producer shifts to employee ownership to secure succession.…
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Job adverts still listing legal rights as perks
Nearly one in five job adverts promote legal rights as…
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OpenAI postpones ChatGPT adult mode feature
OpenAI delays ChatGPT adult mode to prioritise core improvements. The…
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Yann LeCun’s AMI raises $1.03bn to build alternative AI architecture
Yann LeCun’s new startup AMI raises $1.03bn for alternative AI.…
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West Yorkshire launches disability employment support for businesses
West Yorkshire unveils employer support drive to close disability employment…
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Beat currency rate fluctuations and protect profits
Currency volatility is rising, forcing businesses to rethink FX risk.…
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Most UK founders start businesses without formal plans
Most UK entrepreneurs launch ventures without a formal business plan.…
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Rainy commutes reshape office attendance decisions
Rainy commutes subtly reshape how workers approach office attendance decisions.…
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Insights launches Microsoft Teams personality intelligence integration
Insights launches Microsoft Teams personality insights meeting integration tool today.…
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Women in business are building momentum — and business is better for it
Women in business are gaining ground across the UK economy.…
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Leadership —
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Asda appoints former Morrisons boss David Potts
Asda has appointed experienced supermarket executive David Potts chief executive. The former Morrisons boss takes operational responsibility from Allan Leighton as the retailer continues its turnaround and prepares for Christmas trading.
