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From likes to leads – why SMEs should measure marketing like the rest of the business
Read the full story: From likes to leads – why SMEs should measure marketing like the rest of the businessMarketing activity rarely tells businesses whether their spending drives growth. Catalyst Marketing Agency’s Paul Houston argues for commercial measurement over vanity metrics.
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GHG Protocol resignation raises governance pressure
GHG Protocol faces renewed scrutiny after a board resignation. The…
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Cardiff Capital Region secures £134m funding
Cardiff Capital Region has passed its second UK Gateway Review.…
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AI readiness gap widens at work
AI use is rising faster than workforce readiness levels. Skillsoft…
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DMCC warns trade disruption is permanent
Global trade disruption is becoming a permanent operating condition. DMCC…
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UK businesses struggle for AI visibility
Most UK businesses are missing from AI-generated commercial recommendations online.…
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EV charging sector eyes £15.5bn boost
EV charging could become a major UK growth sector. ChargeUK…
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Tribunal non-payment faces sharper enforcement
Tribunal award non-payment now carries sharper enforcement consequences. Employers face…
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Huboo opens Dallas fulfilment operation for expansion
Huboo has launched US operations from Dallas, extending global coverage.…
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Gartner flags brand measurement failure
Brand investment is being weakened by poor measurement discipline. Gartner…
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Retail chiefs press PM on youth jobs
Retail chiefs warn policy costs threaten youth employment routes. More…
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Leadership —
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Asda appoints former Morrisons boss David Potts
Asda has appointed experienced supermarket executive David Potts chief executive. The former Morrisons boss takes operational responsibility from Allan Leighton as the retailer continues its turnaround and prepares for Christmas trading.
