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The age of the informed consumer
Read the full story: The age of the informed consumerTrust is now the decisive currency in modern sales conversations. Paulo Cunha, CEO of Pipedrive, argues that informed buyers expect transparency, low-pressure engagement, and human judgement alongside AI-enabled sales tools.
Latest stories —
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UK manufacturers urge MoD to channel defence spending to SMEs through binding offset deals
British manufacturers have urged the government to ensure that small…
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UK SMEs show resilience by supporting staff and embracing sustainability
Small and medium-sized enterprises (SMEs) across the UK are showing…
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HSBC accelerates private credit pivot with $4 billion injection
Europe’s biggest lender has continued its pivot into private credit…
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UK industry warns: high energy costs threaten manufacturing future
UK manufacturers urge urgent action on soaring energy costs.
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Europe urged to seize software ‘moonshot moment’
Europe has the tools to lead in software — if…
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Keir Starmer defends uncertainty over defence spending target
Sir Keir Starmer has defended not setting a precise date…
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UK must be prepared for conflict in Europe or Atlantic, defence review says
The UK will build up to 12 new nuclear-powered attack…
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What prompted the Tesla CEO to depart from the White House amid the Musk-Trump divide?
Elon Musk has resigned from his role in Donald Trump’s…
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Dawn Capital supports former Google team’s customer support startup in AI financing
The Danish startup deepdots, founded by former Google engineers, has…
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Government plan to build munitions factories to ‘better deter our adversaries’
Building at least six munitions and energetics factories will “better…
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Leadership —
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BCC urges new growth delivery test
Growth policy is moving from ambition into delivery pressure today. The BCC says ministers should test whether economic measures change real decisions on skills, AI, trade, finance, and scaling.
