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From likes to leads – why SMEs should measure marketing like the rest of the business
Read the full story: From likes to leads – why SMEs should measure marketing like the rest of the businessMarketing activity rarely tells businesses whether their spending drives growth. Catalyst Marketing Agency’s Paul Houston argues for commercial measurement over vanity metrics.
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Liverpool leads final push to digital switchover
Liverpool leads major UK cities in Britain’s final digital switchover.…
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Manufacturers automate as energy costs squeeze investment
UK manufacturers are automating faster as operating pressures persist nationwide.…
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First directors fined over Companies House checks
Companies House identity checks have now entered active enforcement territory.…
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FCA targets friction in SME finance access
FCA reforms target persistent barriers affecting smaller business finance access.…
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Softcat makes $1.05bn US acquisition push
Softcat is expanding its US reach through a major acquisition.…
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McLaren lifts UK investment to £500m
McLaren has expanded its planned UK investment to £500m overall.…
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Estonia’s e-resident companies rise 36%
Estonia’s e-residents are forming companies at a faster rate this…
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Contractors start before compliance checks finish
Contractor compliance policies are not always completed before work starts.…
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Energy groups warn shock buffers are weakening
Global energy markets have fewer buffers against additional supply shocks.…
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Scottish business innovation rate falls again
Scotland’s business innovation rate has fallen below thirty per cent.…
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Leadership —
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Asda appoints former Morrisons boss David Potts
Asda has appointed experienced supermarket executive David Potts chief executive. The former Morrisons boss takes operational responsibility from Allan Leighton as the retailer continues its turnaround and prepares for Christmas trading.
