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Irn-Bru tops World Cup ad ranking
Read the full story: Irn-Bru tops World Cup ad rankingIrn-Bru has topped a crowded World Cup advertising effectiveness ranking. System1’s findings show brand memory still matters when tournament campaigns chase fame, humour, and reach.
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Diligent and Persefoni join for sustainability solutions
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New Zealand exempts small firms from climate rules
New Zealand revises climate disclosure rules to ease burdens. The…
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French court finds TotalEnergies misled on climate
Paris court rules against TotalEnergies in greenwashing case. The court…
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Mirova secures $1.4bn for energy fund
Mirova achieves €1.2 billion in commitments for MET6 fund. The…
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Innovation alone won’t secure the UK’s tech leadership
The UK’s tech ambition demands more than innovation. It must…
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Anthesis names EY’s Bell as group CEO
Anthesis appoints Dr. Matthew Bell as new Group CEO. Anthesis,…
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AI may deepen workplace undervaluation, Perkonomics Report finds
AI is widening the value gap at work. A new…
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JLR cyber attack hits UK finances hard
Jaguar Land Rover cyber attack causes £1.9 billion impact. The…
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Airbus, Leonardo and Thales unite in landmark European space merger
Airbus, Leonardo and Thales plan joint European space venture. The…
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MPs urge Whitehall to prioritise AI skills
MPs urge urgent AI upskilling for civil servants. A new…

Read the latest edition of Business Quarter:

Leadership —
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BCC urges new growth delivery test

Growth policy is moving from ambition into delivery pressure today. The BCC says ministers should test whether economic measures change real decisions on skills, AI, trade, finance, and scaling.









