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The debate over youth social media use is reaching businesses too. Dan Gee, Co-Founder and Chief Strategy Officer of MFM, argues that the UK under-16 social media ban exposes deeper questions about public trust and the long-term sustainability of engagement-driven business models.
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Lloyds is retiring Halifax after 173 years on high streets. The rebrand simplifies the group’s retail architecture but raises questions about customer trust, heritage, and branch identity.
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Optimizely research shows AI is adding work for marketing teams. Its global survey found widespread editing, fact-checking, off-brand output, and a sharp gap between executive expectations and operational reality.
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UK scrutiny could slow one of media’s largest takeover deals. Ministers are considering whether to intervene in Paramount Skydance’s proposed acquisition of Warner Bros. Discovery on public-interest grounds.
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France has turned fast fashion into a regulatory test case. New restrictions on advertising, influencer promotion, and product-level penalties will test ecommerce models built on speed, scale, and low-cost consumer acquisition.
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Imperial Brands faces scrutiny over football-linked marketing before tighter regulation. A Rizla fashion collaboration has placed regulated-product adjacency, youth culture, and tournament marketing risk back in focus.
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Channel 4 is deepening targeted advertising capabilities across streaming inventory. Its CACI partnership adds postcode-level planning, consumer segmentation, and catchment-area targeting at a time when broadcasters are defending premium TV advertising.
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Sainsbury’s retail media push signals a broader marketing shift now. Nectar360 Pollen is reporting early performance gains as supermarkets turn loyalty data, measurement, and in-store media into strategic revenue streams.
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Iris London has added senior operational depth to leadership team. The creative agency has appointed Ali Proctor-Walsh as head of operations and Vicci Whitlow as head of production.
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Airline media is moving into programmatic advertising channels. Magnite and Viasat Aviation have partnered to open in-flight Wi-Fi and entertainment inventory to automated buying, route-based targeting, and measurable brand campaigns.