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Co-op has connected search advertising with physical store sales. LiveRamp and Google helped the retailer link member data to offline outcomes, producing a 134% in-store sales uplift and 39x search ROI.
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Xero is moving live finance data into Microsoft tools. The integration will bring JAX-powered financial intelligence into Copilot, with Excel, Word, and PowerPoint workflows set to follow.
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HMRC’s digital roadmap is moving tax administration further online. The department says millions of taxpayers are using its app to check pay, manage tax information, and reduce reliance on paper correspondence and phone support.
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UK banks are testing digital identity through existing banking apps. The voluntary service could reshape online verification, fraud prevention, onboarding, and customer trust.
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Burton’s Shopify Plus migration resets its global ecommerce foundations today. By Association Only delivered the rebuild as premium brands seek more flexible digital commerce platforms.
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Europe’s invoice mandates are becoming a finance transformation deadline now. E-invoicing and digital reporting rules are pushing companies to rethink receivables, tax data, cash visibility, and order-to-cash control.
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Channel 4 is deepening targeted advertising capabilities across streaming inventory. Its CACI partnership adds postcode-level planning, consumer segmentation, and catchment-area targeting at a time when broadcasters are defending premium TV advertising.
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AI scale is being blocked by data infrastructure weakness. Confluent research finds 72% of global IT leaders say poor real-time data foundations are slowing AI growth, with agentic adoption particularly exposed.
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SMEs want payment fundamentals fixed before more features arrive. DECTA research finds 40% of UK SME merchants feel underserved by payment providers, with security, settlement speed, transparency, and international payments among the main pressure points.
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Airline media is moving into programmatic advertising channels. Magnite and Viasat Aviation have partnered to open in-flight Wi-Fi and entertainment inventory to automated buying, route-based targeting, and measurable brand campaigns.