Audion raises $15m for US push

Audion raises m for US push

Audion has raised fresh capital to fund its US expansion. The Series B will support its American launch, new hires, and further development of Audion AI for performance-focused audio advertising.


Audion has raised $15 million in Series B funding to support a launch in the United States and accelerate development of its AI-led audio advertising platform, Audion AI.

The round was backed by Elevation Capital Partners, Founders Future, and Bpifrance. Founded in 2018 by Arthur Larrey and Kamel El Hadef, Audion says it now works with more than 1,500 clients worldwide. The company previously raised €1.1 million in 2019 and €6 million in 2022.

Audion has built its business around digital audio advertising for brands and media agencies, expanding across France, the UK, Italy, Germany, Belgium, and the Netherlands. The latest funding will support its next phase of international growth, with co-founder and co-CEO Arthur Larrey set to lead US operations. The company also plans to hire around ten additional digital specialists by the end of 2026.

Earlier this year, the company launched Audion AI, which it describes as the first AI product dedicated to audio performance. The platform is designed to automate and optimise campaigns at scale, combining audience qualification and activation across channels, devices, and formats with AI-generated creative and continuous campaign optimisation.

The company says the product is built for a market shaped by the convergence of audio, video, and AI, as advertisers push for clearer performance measurement across media. Audion is positioning audio as a channel that can deliver more measurable commercial outcomes alongside brand awareness.

Marc Menasé, chief investments officer at Founders Future, said: “Audion combines standout fundamentals, a world-class team, and a bold product vision. As audio converges with video and expands the market opportunity by an order of magnitude, its new AI core product unlocks audio as a scalable performance channel, positioning the company to become a global leader.”

Larrey said: “This funding marks a turning point: the convergence of audio, video and AI is redefining the market and enabling audio as a genuine performance channel. The United States, the world’s leading market, is our next step to accelerate and confirm the traction of Audion AI on an international scale.”

Kamel El Hadef, co-founder and co-CEO of Audion, will continue to lead European operations. He said: “The US launch is a natural continuation of our development in Europe, where we already work with numerous advertisers and media agencies. This expansion will allow us to deploy our expertise at greater scale and to support our clients in a market evolving at tremendous speed.”

With fresh capital in place, Audion is moving from European expansion into a broader international buildout, centred on technology, hiring, and a first commercial foothold in the US market.



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